Today we are officially launching our brand new website.
With all of the dramatic changes underway in our analog and digital worlds, we decided that it was time to create something to inspire, engage and ground us – after all, that’s what we do for our clients every day.
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Today we were on a client site visit chatting about the health and status of their brand and the Academy Awards came up.
Like an A-list actor’s career, we asked our client — is your brand “on track”, ”on hold” or “in transition”? Read Full Post »
Today’s New York Times contains a Matt Richtel story about consumers making stuff last longer in the current US economy.
One brand he writes about is Levi’s. When you think of a durable pair of pants, you probably think about jeans.
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We just love the project management triangle: good, fast, cheap; pick any two. It simply illustrates how to deliver a successful project.
It’s also a humorous inquisition tool we use internally to get a project team focused on a project’s paramount priority.
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