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	<title>Platzner &#124; brand storytellers - Strategic marketing and communications</title>
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	<description>Platzner &#124; brand storytellers is a boutique agency providing marketing services to emerging and changing organizations.</description>
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		<title>Happy New Year!</title>
		<link>http://platzner.com/happy-new-year-2012/</link>
		<comments>http://platzner.com/happy-new-year-2012/#comments</comments>
		<pubDate>Sat, 31 Dec 2011 08:01:13 +0000</pubDate>
		<dc:creator>platzner</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://platzner.com/?p=1182</guid>
		<description><![CDATA[&#160; All of us at Platzner &#124; brand storytellers wish you and yours a peaceful and prosperous 2012! Thank you very much indeed for making 2011 such a memorable year.]]></description>
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	&#160; All of us at Platzner &#124; brand storytellers wish you and yours a peaceful and prosperous 2012! Thank you very much indeed for making 2011 such a memorable year.
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		<title>Just call it target marketing</title>
		<link>http://platzner.com/just-call-it-target-marketing/</link>
		<comments>http://platzner.com/just-call-it-target-marketing/#comments</comments>
		<pubDate>Fri, 05 Aug 2011 19:00:45 +0000</pubDate>
		<dc:creator>platzner</dc:creator>
				<category><![CDATA[Digital]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[Strategy]]></category>

		<guid isPermaLink="false">http://platzner.com/?p=1042</guid>
		<description><![CDATA[Customers are hungry for more and different kinds of digital content, and new ways to network and engage online. We couldn&#8217;t agree more with this statement published in the Harvard Business Review blog extolling the virtues of B2B digital marketing. Yes, digital is an evolving channel that should be fully exploited &#8212; we think marketers [...]]]></description>
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	Customers are hungry for more and different kinds of digital content, and new ways to network and engage online. We couldn&#8217;t agree more with this statement published in the Harvard Business Review blog extolling the virtues of B2B digital marketing. Yes, digital is an evolving channel that should be fully exploited &#8212; we think marketers [...]
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		<title>Campaign Brief Asia: District 3 Asia &amp; Platzner team up</title>
		<link>http://platzner.com/campaign-brief-asia-district-3-asia-platzner-team-up/</link>
		<comments>http://platzner.com/campaign-brief-asia-district-3-asia-platzner-team-up/#comments</comments>
		<pubDate>Fri, 08 Jul 2011 04:54:40 +0000</pubDate>
		<dc:creator>platzner</dc:creator>
				<category><![CDATA[Digital]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Projects]]></category>

		<guid isPermaLink="false">http://platzner.com/?p=1004</guid>
		<description><![CDATA[Singapore-based District 3 Asia and Platzner &#124; brand storytellers have teamed up to provide agency and corporate clients with full-service digital media production. This creative and technical partnership will deliver new region-wide capacity and out-of-the-box thinking for mobile application, e-commerce website and content development. See the full story on Campaign Brief Asia. Read the news [...]]]></description>
		<wfw:commentRss>http://platzner.com/campaign-brief-asia-district-3-asia-platzner-team-up/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	Singapore-based District 3 Asia and Platzner &#124; brand storytellers have teamed up to provide agency and corporate clients with full-service digital media production. This creative and technical partnership will deliver new region-wide capacity and out-of-the-box thinking for mobile application, e-commerce website and content development. See the full story on Campaign Brief Asia. Read the news [...]
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		<title>Campaign Singapore: Platzner &amp; District 3</title>
		<link>http://platzner.com/campaign-singapore-platzner-district-3-combine-digital-media-forces/</link>
		<comments>http://platzner.com/campaign-singapore-platzner-district-3-combine-digital-media-forces/#comments</comments>
		<pubDate>Thu, 07 Jul 2011 07:01:42 +0000</pubDate>
		<dc:creator>platzner</dc:creator>
				<category><![CDATA[Digital]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Projects]]></category>

		<guid isPermaLink="false">http://platzner.com/?p=969</guid>
		<description><![CDATA[Boutique Singapore-based marketing agency Platzner has announced a partnership with web engineering company District 3 Asia. Matt Heller, managing director of District 3 Asia, says marketing clients – from start-ups to Fortune 500 brands – are increasingly looking for richer, more comprehensive creative productions. The combined entity will be known as &#8216;D3/Platzner — digital media [...]]]></description>
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		<slash:comments>0</slash:comments>
	Boutique Singapore-based marketing agency Platzner has announced a partnership with web engineering company District 3 Asia. Matt Heller, managing director of District 3 Asia, says marketing clients – from start-ups to Fortune 500 brands – are increasingly looking for richer, more comprehensive creative productions. The combined entity will be known as &#8216;D3/Platzner — digital media [...]
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		<title>Platzner and District 3 Asia team up to provide apps, sites and digital content</title>
		<link>http://platzner.com/d3-asia-platzner-digital-media-partners/</link>
		<comments>http://platzner.com/d3-asia-platzner-digital-media-partners/#comments</comments>
		<pubDate>Wed, 06 Jul 2011 07:01:36 +0000</pubDate>
		<dc:creator>platzner</dc:creator>
				<category><![CDATA[Digital]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Projects]]></category>

		<guid isPermaLink="false">http://platzner.com/?p=842</guid>
		<description><![CDATA[Platzner &#124; brand storytellers has teamed up with District 3 Asia to provide their agency and corporate clients with full-service digital media production. This creative and technical partnership will deliver much needed marketplace capacity for mobile app, e-commerce website and content development. D3/platzner &#8211; digital media partners on Prezi Singapore-based District 3 Asia was founded [...]]]></description>
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		<slash:comments>0</slash:comments>
	Platzner &#124; brand storytellers has teamed up with District 3 Asia to provide their agency and corporate clients with full-service digital media production. This creative and technical partnership will deliver much needed marketplace capacity for mobile app, e-commerce website and content development. D3/platzner &#8211; digital media partners on Prezi Singapore-based District 3 Asia was founded [...]
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		<title>How to get a job at LinkedIn</title>
		<link>http://platzner.com/how-to-land-job-linkedin/</link>
		<comments>http://platzner.com/how-to-land-job-linkedin/#comments</comments>
		<pubDate>Sun, 26 Jun 2011 13:00:26 +0000</pubDate>
		<dc:creator>platzner</dc:creator>
				<category><![CDATA[Digital]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Projects]]></category>
		<category><![CDATA[Social]]></category>

		<guid isPermaLink="false">http://platzner.com/?p=795</guid>
		<description><![CDATA[The majority of LinkedIn’s recruiting efforts take place on LinkedIn.com. The Work at LinkedIn microsite &#8212; created by Platzner &#124; brand storytellers &#8212; and LinkedIn’s very own company page on LinkedIn are the two main hubs for job listings and application information. Mashable&#8217;s Erica Swallow reports that in the past year, LinkedIn received about 85,000 [...]]]></description>
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		<slash:comments>0</slash:comments>
	The majority of LinkedIn’s recruiting efforts take place on LinkedIn.com. The Work at LinkedIn microsite &#8212; created by Platzner &#124; brand storytellers &#8212; and LinkedIn’s very own company page on LinkedIn are the two main hubs for job listings and application information. Mashable&#8217;s Erica Swallow reports that in the past year, LinkedIn received about 85,000 [...]
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		<item>
		<title>5 Stages of Social Media Maturity</title>
		<link>http://platzner.com/five-stages-social-media-maturity/</link>
		<comments>http://platzner.com/five-stages-social-media-maturity/#comments</comments>
		<pubDate>Sun, 12 Jun 2011 19:34:16 +0000</pubDate>
		<dc:creator>platzner</dc:creator>
				<category><![CDATA[Digital]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[Social]]></category>

		<guid isPermaLink="false">http://platzner.com/?p=769</guid>
		<description><![CDATA[Are you an innovator or a laggard when it comes to using social media? Maybe you are in the &#8220;testing stage&#8221;. No need to guess anymore. Forrester has published some new research to help you figure out what stage of social media adoption you might be enjoying vis-à-vis the marketplace. It is nicely summarized at [...]]]></description>
		<wfw:commentRss>http://platzner.com/five-stages-social-media-maturity/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	Are you an innovator or a laggard when it comes to using social media? Maybe you are in the &#8220;testing stage&#8221;. No need to guess anymore. Forrester has published some new research to help you figure out what stage of social media adoption you might be enjoying vis-à-vis the marketplace. It is nicely summarized at [...]
	</item>
		<item>
		<title>Introducing &#8212; Platzner &#124; brand storytellers</title>
		<link>http://platzner.com/introducing-platzner-brand-storytellers/</link>
		<comments>http://platzner.com/introducing-platzner-brand-storytellers/#comments</comments>
		<pubDate>Wed, 04 May 2011 08:01:09 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Brand]]></category>
		<category><![CDATA[Digital]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Projects]]></category>

		<guid isPermaLink="false">http://platzner.com/?p=720</guid>
		<description><![CDATA[Today we are officially launching our brand new website. With all of the dramatic changes underway in our analog and digital worlds, we decided that it was time to create something to inspire, engage and ground us – after all, that’s what we do for our clients every day. Like all of our engagements, our [...]]]></description>
		<wfw:commentRss>http://platzner.com/introducing-platzner-brand-storytellers/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	Today we are officially launching our brand new website. With all of the dramatic changes underway in our analog and digital worlds, we decided that it was time to create something to inspire, engage and ground us – after all, that’s what we do for our clients every day. Like all of our engagements, our [...]
	</item>
		<item>
		<title>Facebook love (story ends badly)</title>
		<link>http://platzner.com/facebook-love-story-ends-badly/</link>
		<comments>http://platzner.com/facebook-love-story-ends-badly/#comments</comments>
		<pubDate>Sat, 16 Apr 2011 19:00:36 +0000</pubDate>
		<dc:creator>platzner</dc:creator>
				<category><![CDATA[Media]]></category>
		<category><![CDATA[Social]]></category>
		<category><![CDATA[Strategy]]></category>

		<guid isPermaLink="false">http://platzner.com/?p=685</guid>
		<description><![CDATA[From Singapore comes a small reminder for the creators of online communities that users of social media are human beings with all of the fragility that comes from being emotional creatures. “Love against all odds” was a Facebook page supposedly about a real-life couple that tugged on the human desire to connect and help. They [...]]]></description>
		<wfw:commentRss>http://platzner.com/facebook-love-story-ends-badly/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	From Singapore comes a small reminder for the creators of online communities that users of social media are human beings with all of the fragility that comes from being emotional creatures. “Love against all odds” was a Facebook page supposedly about a real-life couple that tugged on the human desire to connect and help. They [...]
	</item>
		<item>
		<title>Social media monitoring in the cloud</title>
		<link>http://platzner.com/social-media-monitoring-sector-growing/</link>
		<comments>http://platzner.com/social-media-monitoring-sector-growing/#comments</comments>
		<pubDate>Thu, 31 Mar 2011 00:00:09 +0000</pubDate>
		<dc:creator>platzner</dc:creator>
				<category><![CDATA[Digital]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[Social]]></category>

		<guid isPermaLink="false">http://platzner.com/?p=547</guid>
		<description><![CDATA[Salesforce.com announced today that it has acquired social media monitoring platform Radian6 &#8211; which provides a complete platform to listen, measure and engage with customers across the entire social web. &#160; “With Radian6, salesforce.com is gaining the technology and market leader in social media monitoring,” chairman and CEO of Salesforce Marc Benioff said in the company’s announcement. [...]]]></description>
		<wfw:commentRss>http://platzner.com/social-media-monitoring-sector-growing/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	Salesforce.com announced today that it has acquired social media monitoring platform Radian6 &#8211; which provides a complete platform to listen, measure and engage with customers across the entire social web. &#160; “With Radian6, salesforce.com is gaining the technology and market leader in social media monitoring,” chairman and CEO of Salesforce Marc Benioff said in the company’s announcement. [...]
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